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Content Marketing

26 Mar

7 Things to Ask Yourself Before Starting a Blog

Blogging is one of the most critical social media activities for B2B companies. Many businesses thrive by creating great content that sets them apart from the crowd. If you can continually demonstrate you’re an industry leader, that you have something special or unique to contribute, and your conversations are interesting and informative, you’ll find people […]

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10 Mar

6 Tips to Writing Better Blog Posts

Give it a catchy headline Headlines should grab the reader immediately with a reason to read further They need to deliver on their promise Headlines between 7 and 14 words long are best Numbered lists often work well Examples: 5 Ways to pack like a flight attendant and 10 Things you should know before hiring […]

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3 Mar

What is Content Marketing and Why Use It?

Content Marketing - What the heck is it? Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action. Remember content must be valuable, relevant, and consistent So basically, if we cut the jargon - […]

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